"The National Helpline signs up as event partner The finalists have been announced and the 100+ judges are musing over the winners – and now Cycle-SOS has lent its weight to the BikeBiz Awards 2010. The company has rebranded after…
The Cyclists’ National Helpline, which has successfully recovered millions of pounds for thousands of cyclists over the past 20 years, has launched a new brand identity. Formerly Cycle-Aid, the helpline will now be known as Cycle-S.O.S. The new name and…